STARTING NEW THINGS - AND NEW BLOGS

October 28, 2022

Getting this thing revved up.

A white background with a circle in the middle.

I'v been working on this engine for a while. And now is the test. The moment before you turn the key, questions start swirling such as "did I build this so that it will run long term?" and "will this even work?"

I've connected the hoses, filled the tank and shined the wheels. I'm ready to head down the road on a trip of a lifetime.

This is my first blog for Ess Factor Solutions!

I've been working on this engine for a while. Being the new person in the room is stressful. Insert whatever metaphor you'd like, I'm sure it fits here.

We have all started new things, haven’t we? The accompanying fear and anxiety can be crippling. The goal became clear when I added my portfolio to The Freelance Exchange of Kansas City. I have known about this organization geared for the freelance community for years while daydreaming about becoming a member.

Since I am an organized person, I had a checklist of items needing to be completed before I went out on my own. I came up with my business name and logo and one by one created accounts on all the social platforms. When building my website, I realized that I lacked samples of my work. Having worked for others, I didn’t have much of my own work to display. Knowing I would need examples, I would need to collect new projects to use in my portfolio of work going forward.

A typical story for freelance designers and creatives is how much we disliked going to our jobs and working for others. This was no different for me. There is no time like the present. When I obtained two clients I was ready to quit my full time job. I swiftly met that goal and turned in my notice.

Marketing isn’t easy. Doing your own marketing is even more difficult. It takes lots of time and effort to design a strategy that works for your business. I am qualified and passionate about helping businesses get the hard stuff done so that owners can spend their precious time running their business.

We want to help you boost your business. We’ve been helping businesses like yours for over 20 years. We can do many things to make your business more successful, such as creating great ads, designing eye-catching websites, and figuring out how to reach more customers. Let’s talk about how we can help you reach your goals and make your business even better!

Ess Factor Solutions has gifts to share. Now we're looking for passengers to ride along with us. Admission fee: our charges are based on your budget. Find out how else we can boost your business now because this bus is about to leave the station. Let's get rolling!

Maximizing Your Success: The Benefits of Choosing ESS Factor Solutions for Your Marketing.

At Ess Factor Solutions, we believe that your success is our success, and our extensive experience of over 20 years in full-service marketing management empowers us to boost your business. Our diverse skill set allows us to tailor comprehensive marketing strategies that not only resonate with your audience but also drive tangible results. By choosing us, you’re not just opting for a service; you’re joining a partnership dedicated to sharing insights and resources that fuel your growth. Let’s unlock your potential together!

Getting this thing revved up.

I've connected the hoses, filled the tank and shined the wheels. I'm ready to head down the road on a trip of a lifetime.

This is my first blog for Ess Factor Solutions!

I've been working on this engine for a while. Being the new person in the room is stressful. Insert whatever metaphor you'd like, I'm sure it fits here.

Maximizing Your Success:

The Benefits of Choosing

Ess Factor Solutions for

Your Marketing.

At Ess Factor Solutions, your success is our priority. With 20+ years in full-service marketing, we craft strategies that engage your audience and deliver real results. Partner with us to fuel your growth and boost your business!

NEXT SOLUTION >

A brick walkway leading to a door in a garden

EMAIL MARKETING IS AN ART

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Email marketing is actually a complex tool and one that should be given as much attention as other marketing tools. The most important indicator of email success generally is whether it gets opened called the “Open Rate.”

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Let's talk about your website. It can be overwhelming to build a website, let alone maintain a website. Staying on top of industry changes, trends, compliance and basic updates to communicate about your business takes a lot of time.

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Printing Series Blog #2 of 3 - Speaking a Printer’s Language

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Begin gathering document dimensions, colors and usage. Speaking a printer’s language is based on facts and proportions. Setting up a document with details such as color and size are a significant part of a design.

Printing Series Blog #1 of 3: The Power of a Print Liaison

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Graphic designers must be print liaisons for their clients. A designed document must be packaged with the elements that a printing company requires. Knowing these details ahead of time will help the printer as well as guide the designer.

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FOOLPROOF SOLUTIONS FOR A BALANCED MARKETING STRATEGY

November 1, 2024

Balanced marketing is a key factor in the growth of your organization and transparency of your brand. Customers want to purchase from companies they trust and can identify with.

THE PITFALLS OF BEING ORGANIZED

September 16, 2024

The solutions to becoming more organized are plentiful. Each of them takes effort and are worth undertaking. The benefits of being organized to preserve our mental health. In fact, check out this recent article by Tiara Puspita, from Workplace Options.

A black and white photo of a fence with locks on it

THE GOOGLE GAME

February 9, 2024

Most digital marketing experts have studied and completely understand the connection that businesses must have to Google. It is helpful to familiarize yourself with this important tool to help grow your business.

A stone archway with a small window in it

THE DEFINITION OF MARKETING

November 14, 2023

Is there true definition of marketing? Merriam-Webster’s Dictionary states that marketing is, “the process or technique of promoting, selling, and distributing a product or service.” The word marketing is possibly derived from the Latin word mercatus, which translates from marketplace referencing the Village Marketplac

IS IT TIME TO DECIDE ON A BRAND LOOK?

August 23, 2023

Let's talk about how branding benefits your organization. There are several things to think about.

A brown circle with the letter s and the word factor on it

GRAPHIC DESIGN BASICS

February 16, 2023

A key principle in designing a logo is versatility. Originality, balance, and timelessness are additional design fundamentals, among many others. The next thing I did on my journey to entrepreneurship after agonizing over my business name was design my logo. I knew I wanted my business logo to be flexible.

FINDING MY "WHY"

January 17, 2023

Just as in the supports are necessary for a covered bridge to maintain its purpose in the image for this blog entry, knowing your own "why philosophy" supports the purpose for your business to last for generations.